Feedback is the secret to improving in everything.

Feedback literacy is the skill that builds all others. The Feedback Deck is 50 evidence-based cards covering the 5 dimensions of feedback literacy: seeking, receiving, processing, using, and giving. It’s a physical tool for everybody who wants to grow themselves or others with feedback.

You’re on the list.

Watch your inbox for the confirmation email, then the launch announcement.

You’ll also get 3-Minute Reframe, Professor Conaway’s weekly show.

Feedback, felt.

A deck this important to your growth shouldn’t feel disposable. Every material was chosen to make the cards something you reach for, hand to a colleague, and keep on the desk — not in a drawer.

Be First To Get It — $29

What is The Feedback Deck

Evidence-based cards

Each card distills a specific feedback literacy skill into something you can hold, share, and act on immediately.

Dimensions of feedback literacy

Seeking, Receiving, Processing, Using, and Giving feedback — the complete feedback literacy framework.

Companion videos

Every card comes with a 3-minute video from Professor Conaway. Scan the QR code on any card to watch.

Feedback literacy is for everyone who gives,
receives, or lives with feedback.

Leaders & Managers

Transform 1:1s and performance reviews from dread to genuine growth conversations.

Coaches & Educators

A research-backed tool for workshops, classrooms, and coaching sessions.

Teams & Organizations

Build a shared language for feedback that outlasts any single training session.

Anyone Ready to Grow

Start with one card. Build a completely new relationship with feedback.

Individual decks launch soon — but team and enterprise orders are open now. Volume pricing starts at 100 units →

Card videos

Professor Conaway provides more depth for each card and offers tips for putting it into practice. Choose a suit or scan the QR code on any card to go to its lesson.

Be the first
to get it.

You’re on the list.

Watch your inbox for the confirmation email, then the launch announcement.

You’ll also receive 3-Minute Reframe.

Ordering for a team or organization? Enterprise inquiries are open now →